Reading Time: 6 minutesBrand is Product and Product is Brand In many companies, brand and marketing are often one department; as such, they are often spoken about in the same breath. For a long time, I also thought of brand only in conjunction with marketing. If I’m being honest, during the early stages of my…
Reading Time: 2 minutesIn my last post, I shared some guidelines for developing product strategy. The best way to communicate the product strategy is through a roadmap and depending on the company, Objective & Key Results (OKRs). Roadmaps are a collaborative efforts amongst the various leaders and leads that make up each product development team.…
Reading Time: 6 minutesI read the book Good Strategy/Bad Strategy when it first came out years ago and it is a book I plan to revisit more frequently as I advance in my product career. If you only had time to read one business book this year, I highly recommend it. Recently, a product lead…
